Revamping the brand of a bespoke training provider involved transforming its visual identity and clarifying its ethos. Understanding their positive impact on clients was essential.
The provider helps companies achieve ambitious goals by reshaping their perceptions of strengths and challenges. This inspired the tagline "Refresh Your Perspective," which reflects their mission. The new logo creatively combines the letters "R" and "T" to symbolize new beginnings, while a suite of abstract imagery enhances the identity, conveying open-mindedness and a fresh perspective.
The provider helps companies achieve ambitious goals by reshaping their perceptions of strengths and challenges. This inspired the tagline "Refresh Your Perspective," which reflects their mission. The new logo creatively combines the letters "R" and "T" to symbolize new beginnings, while a suite of abstract imagery enhances the identity, conveying open-mindedness and a fresh perspective.
