I played a key role in helping a San Francisco-based tech company establish itself in a dominant industry by developing a visual identity that reflects both its origins and its pioneering spirit.
KloudGin provides a unified solution for workforce and asset management in the utilities, telecommunications, and industrial sectors. My responsibilities included designing a new logomark inspired by existing cog-themed designs. Additionally, I created a cohesive brand system that encompasses typography, abstract imagery, colour palette, iconography, motion design, marketing materials, and infographics.
KloudGin provides a unified solution for workforce and asset management in the utilities, telecommunications, and industrial sectors. My responsibilities included designing a new logomark inspired by existing cog-themed designs. Additionally, I created a cohesive brand system that encompasses typography, abstract imagery, colour palette, iconography, motion design, marketing materials, and infographics.
Contribution to icon design by Leigh Riley